Emily Matchar is a writer based in Hong Kong and Chapel Hill, North Carolina. How Hyperledger Fabric, a Blockchain Technology can revolutionize Clinical Trials, Beyond EdTech, the role of video and digital experience in Learning Management Solutions, The role of Information Architecture in creating richer user experiences. Some of these innovations … To cater to these travellers airlines and airports must consistently work towards designing customer experiences from a holistic perspective, integrating both online and offline channels. Developed in-house in partnership with creative agency Reaktor, Finnair has dubbed its Panasonic IFE system ‘Nordic Sky’. Further, digitisation implemented right can go a long way in helping the industry with less downtime, better service and higher margins. Thus, it is important to simplify the process and make it engaging. Another innovation is the Airbus Brake to Vacate technology, which allows an aircraft to decelerate quickly and safely on landing while engaging the chosen runway exit at optimum conditions. Get the best of Smithsonian magazine by email. Airline innovation has come a long way—and companies now have a new tech-savvy consumer to please. Biofuels. With the growth of airline industry, the players have also mushroomed, each trying to win over customers by delighting them through value and innovation. For him, the real innovation in the airline industry is happening in the backend. 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Explore uncharted directions in the Travel industry and gain insights on industry trends and technology. 4) When the flight lands, the app will provide gate, baggage claim and car rental information and remind passengers to check the seat for any items they may have left behind. Technology - Innovation and Standardisation in the Airline Industry NDC and ONE Order represent a new generation of technology for airline distribution, but they build on a long tradition of airlines working … Self service in airports is growing rapidly, … Do you find economy seats too comfortable? and develop robust, technology … Others are intended to save on fuel costs or cram more passengers into the already cattle pen-like fuselage. Giving customers access to these at all possible interaction points in an easy and simple interface is key to closing the loop.’’. Cookie Policy Over the years fuel efficiency of aircrafts has increased. Terms of Use b) Similarly, he suggests, passengers may be more likely to buy extra luggage allowance on their return trip—when they may be packing their bags and find they’ve purchased more at their destination than they can fit. A sentiment echoed by most airline professionals, and thus airlines are trying to offer the best possible service, keeping in mind the expectations of their tech-savvy customers, with a plethora of options at their disposal. Summer travel season is almost here, and we’re all set to fly to Dubai on Emirates’ A380, in the new first-class private suite with the shower spa and the sky bar. The top of the customer does not end with booking the flight ( 68 percent ) are expected be... Booking to payments checkout process on most airlines ’ websites is somewhere between 5-7.. 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